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Purina Brand Launches New “Live Big” Communications Campaign

May 9, 2016

Purina’s “Live Big” campaign launched today to activate the key Purina pursuit areas that shape the future of health and wellbeing for pets and the people who love them. "Live Big" is not about Purina’s size – it’s about big ideas, big dreams and a big impact the company makes in the lives of pets and the people who love them. The campaign showcases things that pet owners value the most in the lives they share with their pets and shows how Purina and ONLY Purina is helping them make that big difference. 

Watch the new “Live Big” TV Spot here.

Pets don’t just make life better, they make it bigger, and Purina does the same for them.