Blue Buffalo Class Action Settlement
Blue Buffalo’s announcement of a $32 million consumer class action settlement – the largest pet food class action settlement ever – comes a full seven months after Blue admitted mislabeling products and 19 months after Purina sued Blue Buffalo for false advertising and misleading pet parents. Purina is pleased Blue Buffalo is beginning to accept responsibility for its false advertising and mislabeling. Purina’s separate false advertising case against Blue Buffalo continues.
Posted Dec. 10, 2015