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Aug 20, 2014Elite Trainers and Handlers Attend 2014 Sporting Dog SummitSome of the country's top dog handlers and trainers, as well as sporting dog journalists, recently were treated to tips on ways to enhance canine performance success by experts at the 2014 Purina...
- Aug 18, 2014• Study shows that cognitive function, such as memory retention, can be improved in middle-aged cats with new nutritional blends • More than half of dog owners don’t realize their pets can experience significant cognitive decline during aging, new survey reveals
ST. LOUIS (Aug.18, 2014) -- Nestlé Purina, a global leader in the pet care industry, announced today that company scientists have developed new food solutions for middle-aged pets to help sustain...
- Aug 11, 2014For Every Vote, Friskies Will Donate One Can of Cat Food, up to 250,000 Cans, to Shelter Cats
ST. LOUIS (August 11, 2014) – It’s time to determine which Internet cats have what it takes to earn one of “The Friskies” coveted catuettes. Today, Friskies® opens voting to the...
- Jul 30, 2014Nutritionist-Crafted Recipes Use Simple and Nutrient-Rich Ingredients to Give Pets Everything They Need and Nothing They Don’t
ST. LOUIS, MO (July 30, 2014) – Nestlé Purina® PetCare Company (Purina) is giving pet owners a new natural pet food option for their four-legged friends called Purina® Beyond®. Purina...
- Jul 23, 2014Gourmet Cat Food Brand Introduces WOW-worthy Fancy Feast® Broths, Makes Being a Cat More EnjoyaBOWL
(ST. LOUIS) – July 23, 2014 – Every cat owner knows how difficult it can be to impress their furry feline. Taking on one of his toughest challenges, celebrity chef, restaurateur and...
Jul 16, 2014For Each Video View, Friskies Will Donate One Meal up to 1,000,000 meals to Shelter Cats in Honor of the Late Colonel MeowST. LOUIS-(BUSINESS WIRE)-Today, Friskies® Grillers™, the official cat food of summer, is giving Americans and their feline friends the ultimate summer music experience. The Internet cat...
- Jul 10, 2014Actress and singer-songwriter Mandy Moore asks cat people nationwide to share their cat adoption stories through the Purina Cat Chow “Building Better Lives” program; Brand to donate more than $500,000 to shelters nationwide in just two years
MANDY MOORE JOINS purina cat chow to support cat-focused shelters nationwide through renovations, NUTRiTION AND ADOPTION EFFORT WITH DONATION totaling up to $325,000 ST. LOUIS (July 10, 2014)...
- Jul 8, 2014Which Cat is Hot on the Internet Right Meow? Friskies® Helps Cat Lovers Decode Who’s Who in Internet Cat Culture
ST. LOUIS (July 8, 2014) – Today, Friskies®, a leader in Internet cat culture, launched the Friskies 50, the definitive guide of the 50 most influential cats on the Internet...
- Jun 27, 2014Friskies Spokescat Grumpy Cat and Internet Celebrities The Fine Bros. Kick Off the 3rd Annual “The Friskies”; the Renowned Awards for Best Internet Cat Videos of the Year
ST. LOUIS (June 27, 2014) – Today, Friskies® kicked off its search to find the next Internet cat superstar with the third annual “The Friskies” – the renowned awards for the best...
- Jun 16, 2014Purina Pro Plan Cat launches #MyGreatCat Campaign with New Photography Collection and Social Donation Drive
St. Louis, Mo. (June 16, 2014) – What’s so great about a cat? Is it her athleticism? Her independence? Her curiosity? Purina® Pro Plan® knows that every cat has a unique, inherent...
- May 19, 2014Purina® Dog Chow® Offers a Light & Healthy Solution to Managing the Dog's Weight
While dogs are considered man's best friend, a recent survey* revealed many owners may struggle with how to best care for their pudgy pooches. Since maintaining a healthy weight can add years to a...
- May 2, 2014The pet care company is giving away $100,000 in coupons and up to $50,000 to Adopt-A-Pet
Nestle Purina is teaming up with actress and pet lover Jordana Brewster, star of the Fast & Furious movie series and TNT's Dallas, to kick off the Paw It Forward movement today in honor of...
- Apr 21, 2014Purina ONE® teams up with television host, Carrie Ann Inaba, to take the Purina ONE 28 Day Challenge and unveil a café where cats are the “stars”
St. Louis, Mo. (April 21, 2014) – Purina ONE is building on the feline phenomenon already popular in Europe and Asia to open the first ever Cat Café in America. Patrons can sip...
- Apr 8, 2014Purina Cat Chow Partners with Tone it Up’s Karena Dawn and Katrina Hodgson to Educate Cat Owners about the Heavy Issue of Cat Obesity and to Drive 100,000 “Why Weight?” Pledges; Program will Donate $50,000 to the Association for Pet Obesity Prevention
ST. LOUIS (April 8, 2014) – As a cat owner, you know almost everything about your cat, from her favorite napping spot to playtime preferences. But her extra weight may not be so obvious....
Mar 18, 2014Friskies® Party Mix™ Celebrates “Official Spokescat’s” Second Birthday by Releasing Special Packaging and Issuing #1MMGrumpyFrowns Challenge; Winner has the Opportunity to Attend the Grumpiest Birthday Celebration in New York CityST. LOUIS-(BUSINESS WIRE)-Brace yourself; Grumpy Cat is entering the “terrible twos.” Friskies® Party Mix™ will be celebrating the second birthday of its “official spokescat,” by...
Mar 7, 2014“Official Spokescat” Helps Introduce Friskies® Seafood Sensations with NEW Shrimp Flavor By Delivering a Bounty of the Food to Shelter Cats during Austin-Based Festival; Consumer Support Needed to Maximize Donation up to 50,000 MealsST. LOUIS--(BUSINESS WIRE)--Today, Friskies® and its “official spokescat,” Grumpy Cat introduced a bold new taste, Seafood Sensations with NEW Shrimp Flavor, at the well-known Austin-based...
- Feb 24, 2014Bravo's Andy Cohen and Barenaked Ladies Join Beggin' to Host One of the Largest Pet Parades in the World
What makes an ordinary parade extraordinary? Bacon! This was displayed on Sunday at the 21st annual Beggin'® Pet Parade when thousands of costumed pets and their owners gathered in the streets of...
- Feb 12, 2014
For the eighth year in a row, Purina Pro Plan is the dog food of choice for the Best in Show winner at the Westminster Kennel Club Dog Show. "Afterall Painting the Sky," or Sky for short, a Wire...
- Jan 30, 2014Purina Pro Plan Launches New Nutritional Supplement Bars for Active Dogs
Dogs are natural athletes with the ability to rival some of the world's top performing humans. For example, world-champion sprinter Usain Bolt, often referred to as the "World's Fastest Man,"...
Dec 11, 2013Friskies® Makes Holiday History with World Premiere of “Hard to Be a Cat at Christmas” Music Video Starring Grumpy Cat, Colonel Meow, Nala Cat, Hamilton the Hipster Cat and Oskar the Blind CatST. LOUIS--(BUSINESS WIRE)--For the first time ever, Friskies® gathered top Internet cat sensations Colonel Meow, Nala Cat, Hamilton the Hipster Cat, Oskar the Blind Cat, and Grumpy Cat,...
Nov 12, 2013Friskies® Enlists Internet Cat Sensations Grumpy Cat, Colonel Meow, Nala Cat, Hamilton the Hipster Cat and Oskar the Blind Cat to Lend Their Celebrity to the CauseST. LOUIS--(BUSINESS WIRE)--What would your cat do for a taste of wet cat food? Today, Friskies® launches its “If You Feed Me” campaign to support the position that all cats deserve a taste...
- Nov 5, 2013Fancy Feast® Launches a Holiday Celebration for Cats, Cat Owners and Cat Lovers
(ST. LOUIS) – November 5, 2013 – The holiday season is a time of tradition, gift giving and indulgence! As families and friends come together, Fancy Feast® is ensuring cats are...
- Oct 29, 2013Pet Owners Encouraged To Share Images And Stories Of Heroic Pets For Chance To Donate $5k To Pet Service Non-Profit And Win A Year’s Supply Of Purina ONE Food
LOS ANGELES, October 29, 2013 – Heroes often come in all shapes and sizes. The pet lovers at Purina ONE and GOOD (good.is) know the profound difference that a furry friend can make in a...
- Oct 16, 2013Internet Sensation Grumpy Cat Grudgingly Accepts Lifetime Achievement Award; Cat Charities Nationwide Receive 330,000 Cans of Friskies® Cat Food
ST. LOUIS--(BUSINESS WIRE)--The biggest night of the year for Internet cat videos had a little bit of everything – Catuette trophies, cash prizes, a live text vote and lots of laughs, even...
- Sep 30, 2013Dog Treat Brand Reaches One Million Fans and Launches "Fan Appreciation Week" Sweepstakes
Hamlet, the loveable Beggin'® mascot, isn't the only one longing for Beggin' on Facebook – one million other bacon and dog treat lovers are too! After just two and a half years on Facebook,...
- Sep 13, 2013Celebrity Fashion Designer Malan Breton Debuts Designs Inspired by the Iconic Fancy Feast Cat at STYLE360 New York Fashion Week
NEW YORK — September 13, 2013 — From colorful and retro feline patterns to the classic cat-eye, the cat is today’s fashion muse. To celebrate cat-inspired fashion, Fancy Feast®...
- Aug 7, 2013Watch Semi-Finalists’ Videos and Vote Now to Help Choose “The Friskies” Winners
ST. LOUIS (August 7, 2013) – Now you have a whole new reason to spend time watching cat videos. It’s up to you and cat lovers nationwide to vote for your favorite cat videos to determine...
- Aug 1, 2013“Purina Picturing Pets Challenge” encourages pet owners nationwide to share their inspiring pet story for a chance to win Purina ONE® brand pet food and have a shelter donation made on their behalf
LOS ANGELES, Aug. 1, 2013 -- The key to helping shelter pets find homes isn't about pity--it's about changing perceptions. Purina ONE® and GOOD have teamed up to launch the Purina Picturing Pets...
- Jul 16, 2013New Fancy Feast® Delights With Cheddar Entrées Debut with “Cheese Affair Pin to Win” Sweepstakes Featuring Thousands of Prizes
(ST. LOUIS) – July 16, 2013 – Cats and people share many of the same tastes – a love of cheese is one of them! To celebrate, Fancy Feast® Gourmet Cat Food launches its “Cheese...
- Jul 11, 2013
ST. LOUIS (July 11, 2013) – Dogs, get ready to walk on the light side. Purina® Dog Chow® brand dog food launched nationwide its new Light & Healthy formula, a no-sacrifices option to help...
- Jun 25, 2013Care Packages Valued at $50,000 in Food, Cat Care Supplies Delivered Today; Program Exceeds Original Donation Goal of $200,000 by $25,000
ST. LOUIS (June 25, 2013) – Thanks to the overwhelming support of cat people across the country, Purina® Cat Chow® announced that it exceeded its “50 Years. 50 Shelters.” program...
- Jun 24, 2013The Power Couple of the Litter Aisle, NEW Tidy Cats® with Glade™ Tough Odors Solutions Offers Help
ST. LOUIS (June 24, 2013) - Tidy Cats® announces the Tidy Cats® with Glade™ Tough Odor Solutions Littervention Contest – a national search on Pawnation.com for cat owners who need help...
- Jun 11, 2013Renowned Comedian and Cat Owner Michael Ian Black to Host “The Friskies” Award Show in New York City
ST. LOUIS (June 11, 2013) – Calling all cat video creators: “The Friskies” is back. It’s time to capture your cat’s funniest or most adventurous moment and enter “The Friskies”...
- Jun 1, 2013Purina ONE® kicks-off the 28 Day Challenge in Asheville, North Carolina and invites dog owners everywhere to experience the difference great nutrition can make
St. Louis, Mo. (June 1, 2013) – Maintaining a healthy diet can help us not only feel good on the inside, but look great on the outside. The same goes for our dogs. To demonstrate the visible...
- May 13, 2013
ST. LOUIS (May 13, 2013) — Veterinary patients and clients can benefit from a new program that helps people and their pets exercise and lose weight together. Purina® and fellow Nestlé...
- May 13, 2013Pet Owners Can Cast Their Vote for a Local Cat Shelter; Brand will Donate $1 per Vote, up to $50,000 Total, in addition to Shelter Makeovers and Care Packages to Support 50 Facilities Nationwide
ST. LOUIS (MAY 13, 2013) – Whether you’re a new cat owner or have enjoyed the companionship of cats over the years, you know and appreciate the comfort and camaraderie of a cat –...
- Apr 1, 2013Initiatives to Include Collaboration on Wide Range of Canine Welfare Issues
Durham, N.C. (April XX, 2013) – Dognition, the science-based service that enhances the relationships between dogs and their owners, is working with Purina ONE® brand dog food to share the...
- Mar 25, 2013Winning Beta Version to be Considered for Future Release as Part of the Friskies® Gaming Portfolio
ST. LOUIS – (March 25, 2013) – Friskies® is proud to announce Team Catastrophe comprised of Jeremiah Ingham, Arthur Danskin, J. Spencer Kennedy and Peter Brown from the Los Angeles...
- Mar 14, 2013“Happy Wings” Debuts as Friskies® Seventh Gaming App for Cats
ST. LOUIS – (March 14, 2013) – Friskies® brings even more variety to playtime with the release of “Happy Wings,” its newest tablet game for cats available now at...
- Feb 19, 2013New Game Show for Cats from Friskies® Explores Cat Play in Fun New Way
For cats, favorite toys sometimes start out as regular household items for humans, from crumpled paper to bottle caps. Friskies wants to hear and see all about the funny things cats play with, or...
- Feb 11, 2013Purina ONE® teams up with Tracy Reese to showcase the True NatureTM of Cats
St. Louis, Mo. (February 11, 2013) – Purina ONE® showed the world how to really work the runway, turning heads at this year’s New York Fashion Week with cats on leashes during the 2013...
- Feb 11, 2013P5 Mobile Training App, Recently Launched by Purina Pro Plan, on Display at Dog Show
The famed green carpet is not the only place to find great dogs showing off this year. (Logo: http://photos.prnewswire.com/prnh/20130211/CG58120LOGO) As dog lovers around the country tune in on...
- Feb 4, 2013Highlights Included a Live Musical Performance by The Bacon Brothers, Hilarious Costumed Parade Participants and Dog Costume Contest
There was much more to watch and celebrate yesterday than the big game. Thousands of football-themed costumed pets and their owners took to the streets of the Soulard neighborhood in St. Louis...
- Jan 28, 2013Pro Football Legend and Three-Time Super Bowl Champion Daryl 'Moose' Johnston Takes His Dog To New Orleans Week of Big Game with App That Tracks and Monitors Canine Athletic Activity
Expert dog training is now available in the palm of your hand. (Logo: http://photos.prnewswire.com/prnh/20130128/CG49062LOGO) Purina Pro Plan P5, an innovative mobile app launched by Purina® Pro...
- Dec 11, 2012New App Allows Users to Create and Share Funny Personalized "Cat-ified" Photos
If you've ever wondered what you or your friends and family would look like as cats, download the new Friskies® "Catify Yourself" app and start creating, posting and sharing your funny Cat-ified...
- Nov 15, 2012Voters and Judges Choose Video Featuring Playful Blind Cat to Win $15,000 Grand Prize
The finalists' videos ranged from simple stories of cats' playtime antics to complex stories about cats' creative imaginations, but in the end, "The Friskies" $15,000 Grand Prize for "Best Video"...
- Oct 24, 2012Cast Your Vote for the Best Internet Cat Video of 2012 at www.TheFriskies.com, Then Watch 'The Friskies' Presented Live November 14
They certainly defy explanation. They sometimes even defy gravity. But these cats need the public's vote if they are to become the next great Internet star and take home the coveted Catuette for...
- Sep 12, 2012Cat Food Brand Launches Major Award for Best New Internet Cat Videos of 2012
Many great art forms have awards for the best new work created each year. Films have the Oscars®. TV shows have the Emmys®. And now, finally, Internet cat videos have "The Friskies." To view the...
- Aug 29, 2012Be Happy™ Helps Keep Pets Healthy on the Inside and Happy on the Outside
Watching a dog chase its tail or a cat soak up the sun reminds us that there's more good in the world than not, if you just know where to sniff it out. That's the philosophy behind a new brand of...
- Jun 20, 2012Purina® Dog Chow® Brand Dog Food Creates Online Community for Owners to Share Stories of Their Dog's Impact, Help Support Military Service Dog Organization
Purina® Dog Chow® Brand Dog Food believes dogs make a deep, lasting impact on their families, in a number of unique ways. According to a national survey* commissioned by Purina® Dog Chow®...